Social Media Marketing

“The Whole is Greater than its Parts: an Integrated Approach to Social Media”

FULL DAY (9am - 5pm)

The Purpose of the course

Working across LINKEDIN, TWITTER, FACEBOOK and PINTEREST to best fit your marketing strategy.

Bring your own laptop, iPad/ Tablet or Smartphone to gain practical experience with case studies and exercises and develop a strategy across the key social media platform.

This in turn can deliver a clear message to strengthen your brand and customer relationships.

Benefits for your organisation

This practical session will show how social media feeds into your company’s business and communications objectives, and how to gain the most mileage out of the marketing budget!

Who is the course for?

All personnel looking to develop an understanding how social media can be utilised to its full potential as an essential marketing tool.

Topics Covered:

  • Defining your business objectives
  • Clarifying your marketing objectives
  • Who are your customers and stakeholders
  • Determining which channels of communication fit them best
  • Does Social Media play a role, if so, which social media
  • Looking at 4 key social mediums: Developing a presence on Facebook for your business, Getting your message out using Twitter, Linkedin: how to leverage opportunities for your business, Using Pinterest to understand your customers
  • An Overview of other social media: Tumblr, Blogs, Google+, Forums and Klout etc
  • Measuring Return on Investment (ROI)

By the end of the course, delegates will be able to:

Pull all these mediums together to create an outline communications strategy with off-line and online marketing tools

For more information, or to book a place on this course, call us on 01604 490470 or email training@northants-chamber.co.uk. Chamber members can book online.

date

title

venue

time

price

22nd May 2019

Selling Skills for Non Sales Professionals

Northamptonshire Chamber

09:00 – 12:30

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23rd May 2019

Social Media Marketing

Northamptonshire Chamber

09:15 – 17:00

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13th Jun 2019

Essential Selling Skills

Northamptonshire Chamber

09:15 – 17:00

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14th Jun 2019

Linkedin for Business

Northamptonshire Chamber

09:15 – 12:30

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27th Jun 2019

Technical Search Engine Optimisation

Northamptonshire Chamber

09:10 – 13:00

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2nd Jul 2019

Google Analytics Basics

Northamptonshire Chamber

09:15 – 12:30

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18th Jul 2019

Building New Sales Relationships

Northamptonshire Chamber

09:30 – 17:00

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