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eCommerce ‘teamwork makes the dream work’ for Visual Identity and Barker Shoes.

Visual Identity is proud to announce our latest good news story. Our work for Barkers Shoes Ltd has seen the project acknowledged in the Northamptonshire Business Awards for the second continuous year. Held 5 September 2019, at the Park Inn Northampton, Barker Shoes and Visual Identity walked away with E-commerce Business of the Year.

These awards recognise the strength and creativity of Britain’s e-commerce businesses in Northamptonshire as well as the resilience required for the fast-paced nature of doing business online. The judges said the award has gone to the business that has delivered an outstanding online customer journey, demonstrating responsiveness to customers’ needs, with the business results and growth to match. The winning entrant stood out from the crowd, taking user experience, design, digital marketing and an exceptional end-to-end purchasing experience to the next level.

This Award is extremely important to Visual Identity – because as a business we chose to specialise in eCommerce, therefore to have our project work and one of our most valued clients acknowledged as the ‘best of the best’ in the category, E-commerce Business of the Year, is something we hold close to our hearts as it means so much.

VI’s fantastic team delivered project work that was acknowledged by the judges as the E-commerce Business of the Year in 2019. A big claim, but then again the stats speak for themselves. These reported compelling results for the client – Barker Shoes as a high fashion retailer in a very competitive sector.

“It’s all about team effort and client partnership,” stated Jacqui Wilkins, Managing Director, VI. “My team is simply awesome. We’ve always been a people agency. Our clients buy from us because they value us personally, in turn, we focus on our staff and they come first. This means that we hire the best people we can and help them grow, learn and feel passionate not only about their work but also about helping our clients to grow and be successful.
The compound effect this has on both our team and our clients is probably the main reason why we keep winning awards.”

To learn more about the award-winning work we’re doing for our eCommerce clients, take a look at the Barker Shoes Case Study.

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