How to Successfully Pitch and Present to Win Key Orders and Contracts
Wednesday September 29th 2010 @ Northamptonshire Chamber, OPUS House Northampton
09:30 - 12:30 (1/2 day (morning session))
The Purpose of the Course
Even the most seasoned presenters admit being anxious when the stakes are high. True sales professionals, however, reduce anxiety through a series of pre-meeting activities. This master class guides you through your preparation and shows you how to design effective visual aids and customer hand-outs. It also shows you how to use subtle aids and prompts to keep your presentation fluent. it gives you an abundance of confidence.
Benefits for your organisation
You learn the pitching strategies, tactics and techniques used by world-class companies to win important customers, orders and contracts. This master class takes you step-by-step through each element of a highly persuasive across-the-desk or formal presentation. you learn how to encourage decision makers to link your products or services to their own key objectives. You also use feature-to-gains linking to influence the buying decision.
Who is the course for?
The essential skill for directors, senior managers and sales staff who present their company's products or services to existing and prospective customers. Professional, financial, manufacturing, technology and service sector are discussed.
Topics Covered:
- Persuade the senior decision maker to attend your presentation
- Focus your presentation to match the prospect's expectations
- The structure of a highly persuasive presentation or pitch
- Design visual aids that capture and hold the customer's interest
- Techniques of a master presenter-the do's and don'ts
- Turn questions and objections into key buying points
- How you bring a presentation to a successful close
- Sales literature and hand-outs that increase your chance to win
By the end of the course, delegates will be able to:
This master class shows you how to research a potential customer's higher needs. You learn how to convince them that you, and only you, can deliver what they want to achieve. You'll justify a higher price. You even discover ways to win long-held customers away from competitors.
Tailor Made Training Available! Call 01604 490470 to discuss your requirements!
If you would like to book a place then please call our Events & Training Team on 01604 490 490.
£90.00 + VAT
£115.00 + VAT
All transactions are processed by Northamptonshire Chamber.
