Marketing for international growth - practical UKTI workshop to take place in Leicester
UK Trade & Investment (UKTI) is holding a Marketing for International Growth workshop at the Leicester Marriott Hotel on Tuesday 21 February 2012.
This practical workshop covers the fundamentals of marketing: the importance of a customer-centric approach and how to implement marketing principles within an SME to ensure a consistent, customer and market oriented message; and to gain maximum impact,penetration and profit from delegates products or services, in both their domestic and international market. Through understanding the course content, completing checklists and using frameworks, delegates will use this workshop to build their own structured operational marketing plan, which is based on and congruent with their own company and target markets and is customer oriented, practical and applicable.
There is a cost of £25 plus VAT per delegate to attend a workshop, payable in advance of the date. Companies not participating in either the Passport to Export or Gateway to Global Growth programmes may attend at a cost of £50 plus VAT per delegate. Refreshments, a buffet lunch and training materials are included in the price. Please note that the cost of the workshop is non refundable if cancellation does not give at least three working days notice. Delegate substitutions can be made at any time.
To find out more about the workshops, read the event flyer or contact Mel Lane by email at: melanie.lane@uktiem.co.uk or phone 01332 826417. To reserve your place, also email or call Mel.
Posted by: Northamptonshire Chamber
