China-UK Intercultural Business Communication Workshop to take place in Leicester
Does your business operate in a multicultural environment? Does your message sometimes get lost in translation to your Chinese colleagues/suppliers/customers? Would you like to manage your business more effectively in the cross-cultural business environment?
Come to the half day workshop on the Intercultural Communication and Business Engagement with China workshop organised by De Montfort University on Thursday 1 March 2012, and learn of the outcomes and research findings to improve your business communication in the multicultural environment.
The Intercultural Business Communication Research is funded by China-UK PMI2 project with support from China Business Association. Prof Lixian Jin, Dr Victoria Zhou and the research team based in China have interviewed a number of Chinese businesses operating in the UK/other countries and UK companies in China/other countries and gained insights of the challenges and practices in the business operations.
The workshop will bring together business, communication and international expertise to your business for a competitive edge in the global market. You will
- Share best practice in dealing with intercultural issues in business communication
- Network with like-minded Sino-British professionals, researchers and global businesses
- Participate in an interactive excise to analyse real business cases
The half-day workshop takes place at the privileged Trinity House and will start with a hot buffet lunch. Registration is free to international businesses but places are limited.
Click here to see the Workshop Programme.
To register, please complete the attached form and return to Dr Victoria Yun Zhou on yzhou1@dmu.ac.uk by Monday 20 February 2012. For enquiries please call 0116 2551551 ext. 6716.
Posted by: Northamptonshire Chamber
