Emda to hold free breakfast briefings on the benefits of social media for business

Free breakfast briefings will be held in the East Midlands to inform businesses about the benefits of social media. These events are part of Transformational ICT, funded by emda and the European Regional Development Fund. Dates and venues are as follows:

28th May- National Space Centre, Leicester
15th June- St George’s Hall & Conference Centre, Northampton
16th June- Three Swans Hotel, Market Harborough
21st June- Kettering Conference Centre, Kettering

The presentation will provide an introduction to the full spectrum of social media from marketing output amplification and customer engagement to business productivity, reputation building and brand development.It will address questions such as how will my business benefit from social technologies, platforms, tools and services, how do I maintain control of my assets and maintain an effective presence with minimal costs and which area of my business should I apply social media to first?

The presentation in detail: 

  • Social media defined - a brief introduction
  • The business applications - 7 roads of social media
  • Business benefits
  • Social media in action - 5 steps to social media success
  • Engage and listen (Google Alerts, Tweetdeck)
  • Social networking (Facebook, Linkedin, Ning)
  • Forums and community and personal development (Vokle, Twitter, Getsatisfaction)
  • Collaboration and the workplace (Huddle, Hootsuite, Google Apps)
  • E-marketing and documentation (SociafyQ, PurpleMeteor, MadMiMi,)
  • Content generation and storage (Issuu, Qik, YouTube, Flickr)
  • Making it simple, attributing value
  • Multiple channel distribution
  • Scheduling and automation
  • Measurement and analytics
  • Campaign structure
  • Getting started action plan

For more information or to register for the events, call 0845 603 8370 or email enquiries@ebusinessclub.biz

Posted by: Northamptonshire Chamber

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